InfrastructureGrowth agency

Full campaign infrastructure for a growth agency

An agency selling outbound to its clients on infrastructure that couldn’t take the volume. We rebuilt the sending layer end to end.

FIG. 04 — Build summarySheet 04 / 08
Parts built
04
Stack
Smartlead · Instantly
Ownership
Client’s own accounts

The problem

The agency’s sending infrastructure couldn’t take the volume it was selling to its own clients.

What we built

  1. Domains registered and configured with SPF, DKIM and DMARC

  2. Inboxes provisioned and warmed to a schedule, with capacity mapped across them

  3. Deliverability monitoring so problems surfaced before a domain burned

  4. Smartlead campaigns with A/B-tested copy written off the enrichment

What changed

FIG. 04.3 — Outcome

A documented stack the agency spins up for each new client without us in the loop.

Stack

FIG. 04.4 — Tools in this build02 tools

  • Smartlead
  • Instantly

What the client owns

As on every engagement, the domains, data and workflows sit in the client’s own accounts and are documented. If the client leaves, they keep all of it.

Standing policy · every engagement

  Next step

Your build could be the next one here.

Thirty minutes. We’ll look at your market and tell you honestly whether outbound will work for you — and where we’d start.

Book a strategy call

30 minutes · no obligation · no sequence afterwards